Role and Objective of SAAE
General Sales Agents (G.S.A.) constitute one of the fundamental links in the aviation chain, in a distribution level. They offer high level services by representing sales of passenger and freight traffic, to foreign airlines, undertaking the cost of distribution and introduction of their products to the Greek market, through the travel agencies, aiming at attracting direct flights to Greek airports, with beneficial effects on Economy and Tourism, as well as mutually beneficial collaborations with respective Greek Airlines.
It must be clear that the GSA is an authorized representative of the airline and not principal, as a result it accommodates the airline’s interests without being the airline.